Case study
Riyadh Air — fourteen LED‑volume worlds in 22 days.
How we built the environments behind Riyadh Air's safety film when the footage we needed didn't exist — and what aviation taught us about clouds.
Read the case studyBrands we have worked with include Togg, Le Coq Sportif, Booking.com, Bosch, NFL, Yeni Rakı, Lexus, Nike, Nickelodeon, SEGA, Warner Bros, Activision Blizzard, Crocs, Cheetos, NetherRealm, DeWalt, Xfinity, Riyadh Air and Galatasaray.
01 — Selected Works
A small index of large gestures.
Vertical Cuts
Las Vegas Sphere campaigns made with leading agencies, plus films for towers, phones and totems.
N° 11
Riyadh Air — Safety Film
LED-volume backgrounds
2025
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N° 12
Yeni Rakı — Era
Brand film
2025
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N° 13
D'S Damat — Father's Day
Campaign film
2025
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N° 14
Ephesus Experience Museum
Immersive museum show
2024
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N° 15
Mortal Kombat 1 — The Sphere Las Vegas
Sphere animation · with agency
2024
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N° 16
Cheetos — The Sphere Las Vegas
Sphere animation · with agency
2024
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N° 17
Le Coq Sportif — R2024
Campaign film
2024
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N° 18
Lexus December to Remember — The Sphere Las Vegas
Sphere animation · with agency
2024
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N° 19
Nike × R92
Apparel film
2022
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N° 20
Galatasaray — Match Day
Matchday film
2022
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N° 21
Kaft — Pakaru
Fashion film
2022
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N° 22
Higround × Sega
Collab launch film
2022
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N° 23
Kaft — Ruga
Fashion animation
2022
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N° 24
Kiğılı — Tomorrow
Campaign film
2022
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Case study
Ephesus Experience Museum — 116 megapixels a frame.
Three immersive rooms, built with historians over eight months — and rendered on a 40-GPU render farm we had to build ourselves.
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Originals
Personal films, title sequences and the early work the studio grew out of.
02 — Expertise
Four disciplines. One language of motion.
— 01
3D Motion & CGI
Brand and campaign films, product launches, title sequences and campaigns for the Las Vegas Sphere. From concept boards to final composite — directed, rendered and graded in-house.
Las Vegas Sphere work →— 02
Immersive Installations
Projection mapping, 360° shows and museum experiences. Designed for domes, heritage walls and the room you didn't expect.
Immersive rooms →— 03
LED & Virtual Production
Background environments for LED-volume stages, built to hold up in camera. Most recently: the background visuals for Riyadh Air's official safety film.
LED volume work →— 04
Art Direction
Concept, styleframes and look development that keep a world consistent — from the first sketch to a building-sized screen.
03 — Studio
We build for the moment a frame meets a wall, a screen, a stadium — and the audience forgets which one it was.
Small by design.
Nongravital was founded in Istanbul in 2020. At its core are four people: three generalists who make the work with their own hands, and a producer who keeps it on time. When a project needs more, we bring in specialists from a trusted freelance network we've built over the years.
It grew out of personal films and title sequences — work that led to the first commissions, and eventually to the Las Vegas Sphere, LED-volume stages and museum halls.
Why “Nongravital”?
We tend to take the jobs that look impossible — no footage to start from, no render farm that can handle it, no time, or a project that has already gone wrong somewhere else. When one of those lands, it feels like there's no gravity. That's the studio we wanted to build, and the name stuck.
How we work
We like to be part of the idea, not only the execution. Concept, look development, 3D, simulation, rendering and compositing all happen in-house — for agencies and brands from the US to Saudi Arabia, in English or Turkish.
Our own render farm
When commercial render farms couldn't handle our scenes, we built one: 20 machines and 40 RTX 4090 GPUs, managed with Deadline. Large-format work runs on our schedule, not on someone else's queue.
04 — Contact
Let's build the next big experience.
© MMXXVI Nongravital Studio
Beyond Gravity — Made between Earth & Orbit
Nongravital. All rights reserved.